About
Axel is a results-driven sales leader with 8+ years of experience across SaaS, AI, and creative industries, including co-founding two startups. He excels in full-cycle sales, GTM strategy, pipeline growth, and C-level engagement, consistently closing high-value contracts with global brands. With a hunter mentality and consultative selling approach, he is passionate about leveraging technology to deepen brand-consumer relationships and drive measurable revenue impact.
Work
Various Startup Projects
|Founder
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Summary
Led the design, launch, and validation of early-stage SaaS projects in PropTech and consumer brand insights, focusing on product-market fit and customer engagement.
Highlights
Developed and executed outbound Go-To-Market (GTM) strategies from scratch, engaging C-level decision-makers at retail and real estate brands to secure initial early-adopter deals.
Generated a qualified sales pipeline exceeding €200K and successfully closed early-stage deals, demonstrating strong ownership in new market penetration.
Expanded expertise in leveraging technology to significantly boost consumer engagement and community activation for leading brands.
Epic Games
|Business Development Manager
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Summary
Spearheaded high-impact business development initiatives across Automotive, Retail, Fashion, Luxury, CPG, and Advertising sectors, driving significant revenue growth.
Highlights
Generated a $1M Annual Recurring Revenue (ARR) sales pipeline and closed $850K in deals with an average contract size of $30K, demonstrating strong performance in a Senior AE/BDM capacity.
Acquired over 100 new enterprise accounts, significantly expanding the adoption of Epic Games' software suite among industry leaders including Porsche, BMW, LVMH, Coca-Cola, and Carrefour.
Developed and executed outbound sales strategies that effectively engaged C-level executives at Fortune 500 companies, cultivating high-value, long-term relationships.
Managed complex end-to-end deal cycles, from tailored product demonstrations to contract negotiation, boosting enterprise acquisition and multi-year client retention.
IWD
|Account Executive
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Summary
Managed full-cycle sales for a SaaS company, driving lead generation, pipeline management, and closing deals with key decision-makers.
Highlights
Generated qualified leads and cultivated new business opportunities through strategic outbound sales and targeted market research initiatives.
Managed a robust sales pipeline of over 40 accounts, successfully negotiating and closing SaaS deals with C-level decision-makers.
Secured $350K in Annual Recurring Revenue (ARR) with an average deal size of $10K from major brands including Nespresso, La Mer, and Shiseido.
Delivered compelling product presentations using a consultative sales approach, effectively aligning solutions with client needs and driving adoption.
LE BOOK
|Account Executive
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Summary
Executed full-cycle sales for advertising and event sponsorships, managing pipeline and securing strategic partnerships.
Highlights
Closed over 50 advertising and event sponsorship deals, generating revenues ranging from $5K to $50K per contract.
Successfully sold high-value exhibition stands and premium ad placements for exclusive networking events, connecting global brands with creative agencies.
Developed and managed a qualified sales pipeline, implementing automated CRM workflows that enhanced conversion rates and forecasting accuracy.
Negotiated and structured 10 strategic barter partnerships with key accounts, significantly maximizing client exposure and securing incremental revenue.
Education
University of San Francisco
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Bachelor
Business Administration & Management
Courses
Business Administration & Entrepreneurship
Languages
English
Français
Spanish
Skills
Sales Execution
Full-Cycle Sales, Outbound Prospecting, MEDDPICC Qualification.
Go-To-Market & Strategy
Account Segmentation, Market Expansion, Strategic Partnerships, Forecasting, Revenue Growth Strategy.
Tools & Systems
Salesforce, HubSpot, Sales Automation Tools, Outreach.
Communication & Leadership
C-Level Engagement, Cross-Functional Alignment, Deal Storytelling, Stakeholder Management.